Industry

Customer Service Center

Pinot’s Palette Customer Service Center

Smartphones allow customers to research any business in seconds, make purchases on impulse, and send reviews around the world at the click of a button. And as attention spans grow shorter, customers demand immediate response. Gone are the days when a customer would wait patiently for a call back. Today they’ll just book somewhere else, even if that means going to a lower-quality competitor. This report by HubSpot reveals how customer service has changed over the past decade.Pinot’s Palette [...]

Seek Opportunities

Pinot’s Palette Core Value: Seek Opportunities

When you step into a Pinot’s Palette paint and sip studio, you find a consistently fun atmosphere and excellent customer service. This doesn’t happen by chance. Pinot’s Palette has five core values that direct the way we do business and ensure consistent customer experience between studios:Have Fun Serve Energetically Expect Excellence Seek Opportunities GritWe expect all employees, franchisees, and candidates affiliated with Pinot’s Palette to enact our values. Holding tight to these values makes our company culture what [...]

Franchise Relationship Manager

Benefits of a Franchise Relationship Manager

When people think about opening a Pinot’s Palette, they can picture the benefits—the community connection, the excitement of providing an entertaining space, the freedom to set their own schedule, and the expansion opportunities. But they may also dwell on worries and insecurities about getting a new business off the ground. It’s an understandable hesitation, but paint and sip franchise Pinot’s Palette doesn’t leave their franchisees to stumble through this process. Pinot’s Palette created an entire corporate role to walk [...]

Pinot's Palette Formula for Love

Pinot’s Palette Holds the Formula for Love

Many couples are looking for ways to reconnect in our tech-centered, hectic world, where isolation, stress, and 24/7 work can cause even the most committed partners to drift apart. The solution might be simpler than you think. Could a simple date-night activity like painting actually improve your relationship with your partner?Science says absolutely. A Baylor University study shows that levels of oxytocin, “the love hormone,” skyrocket when couples paint together. As far-fetched as that premise may sound, it’s actually [...]

Inventory Wine

How Do I Inventory Wine For My Studio’s Bar?

Choosing the ideal wines for your customers is a key part of a perfect night out, and part of Pinot’s Palette’s wine and paint franchise business model. You have to take things such as price, tastes and seasonality into account. Regionalization also plays a role – if your studio is in a wine region, there may be more loyalty to local boutique brands. Finally, state and local regulations may play a role, especially with how you are required to [...]

Core Value Expect Excellence

Pinot’s Palette Core Value: Expect Excellence

Core Values are the fundamental beliefs of any company, and Pinot’s Palette has five that are near and dear to the way we do business:Have Fun Serve Energetically Expect Excellence Seeking Opportunities GritWe expect all employees, franchisees and candidates interested in becoming a part of the Pinot’s Palette entertainment franchise to live our values. To live them, you have to understand them; therefore, Part III of our Core Value series covers Expect Excellence. Consistently Exceptional Experience Our customers both expect, [...]

Pinot's Palette Artist Rewards

The Color of Money: Artists Find Rewarding Careers at Pinot’s Palette

“Starving artist” sounds romantic in theory, but the reality for liberal arts majors is often anything but. Forced to choose between passion and a reliable income, creative types often abandon their talent to pay the bills. But paint and sip franchise Pinot’s Palette® seeks to change that starving artist mentality. Pinot’s Palette helps artists do what they love by giving them a flexible schedule and a regular source of income.To that end, Pinot’s Palette creates hundreds of jobs for [...]

Ways to Utilize Your Studio

8 Ways To Utilize Your Studio During Non-Peak Hours

We’ve all heard how important location is to most retail businesses, including our wine and paint franchise. Location comes with a fixed cost, called rent. Pinot’s Palette’s peak public event times are Thursday and Friday evenings, Saturday, and Sunday brunch/afternoon. So, how can you increase your return on investment during non-peak business hours? Here are eight opportunities to consider. 1. Open Studio Open Studio is a free-form event, where guests can come and go while the studio is open, and paint [...]

System Marketing Fund

What Is A System Marketing Fund?

The System Marketing Fund, also known at the National Marketing Fund (“NMF”) is intended to maximize general public recognition, acceptance and use of the Pinot’s Palette brand and our paint and sip business model. It is intended to promote and benefit all franchisees, and is not directly used to benefit one location over another.The NMF is used by the Franchisor on marketing and related activities that will promote and enhance Pinot’s Palette and brand awareness. What does this mean [...]

Core Value Serve Energetically

Pinot’s Palette Core Value: Serve Energetically

Pinot’s Palette’s creative entertainment franchise culture revolves around serving others. Serve Energetically is one of our company’s Core Values. Here are the Top 5 ways we deliver on this commitment, both internally and within our community. 1. Serving Our Customers Our guests have other paint and sip choices, so the exceptional experience they have with Pinot’s Palette influences their advocacy, reviews and whether they return again and again. Their first call or review of our Calendar of Events through excitedly saying [...]