Industry

Bar or BYOB

Bar or BYOB? 8 Things To Consider

Pinot’s Palette is a creative entertainment adventure, where people Paint. Drink. Have Fun.® Our studios offer a full night-out experience that includes painting, rockin’ music, joke-filled artist instruction, and adult or non-alcoholic beverages. As a prospective franchise candidate, you are empowered in most situations to choose whether you will offer a BYOB set-up, or host a studio bar. First and foremost, state laws guide your choice. As an example, the State of California requires a bar to serve alcohol on [...]

Small Business Ownership

Small Business Ownership: Reality Check

Be your own boss! Make your own schedule! It’s easy to see why so many people are attracted to small business ownership. It’s an economic venture at the heart of the American Dream. And small business ownership can provide a dream lifestyle… but it’s not a golden ticket. Avoiding the pitfalls of small business ownership depends largely on putting a lot of research and even more hard work into your business. Before you even put one dollar on the line, [...]

Video and Animation Blog Header

Video and Animation – Bringing Paint and Sip to Life!

Video has become a large part of how we consume information. It’s no longer just words that tell a story – it’s images, body language, colors, music and tones, and techniques that spark interest.  Video impacts our emotions – we cry, smile, laugh. According to HubSpot’s The State of Video Marketing in 2018, 72% of people would rather use video to learn about a product or service, and 83% would consider sharing with their friends. Pinot’s Palette launched its video content strategy [...]

woman painting dog portrait in paint and sip class

Core Programs Ramp Up Business

We paint with a broad brush here at Pinot’s Palette®. Our mission is “Paint. Drink. Have Fun.” But this mission applies to diverse outlets, from corporate team building events to kids' birthday parties. From the outside, a Pinot’s Palette franchise appears to be a lot of public paint and sip events. In actuality, our franchisees can offer many programs that allow them to leverage their studio’s resources during non-peak hours and capture customers who might not otherwise participate in paint [...]

Opening a Pinot's Palette franchise

Why Opening a Pinot’s Palette Franchise is Better than Starting from Scratch

One of the most common questions from people exploring the Pinot’s Palette franchise opportunity is, “Why is it a better option than just starting from scratch?” In franchising, this is not a unique inquiry; many aspiring entrepreneurs feel that they could open a business on their own. While they may be correct, more and more of these individuals are finding out that franchising offers some significant advantages and benefits that make it the better option in most cases. Here are [...]

Have a Sales Plan

Want Better ROI On Your Franchise Investment? Make Sure Sales Is A Part Of Your Plan!

It is every business owner’s dream that marketing could be put on auto-pilot, money would come rolling in, and life will be good. One less thing to juggle in the busy life of a franchise owner. However, the idea of “marketing only” can set a business, including a franchised business, up for missed revenue opportunities due to: Seasonal influences If you do not pay attention to high and low seasons in your industry or take advantage of seasonal opportunities such as [...]

Pinot's Palette Mobile Events

Party for 200? With Mobile, Large Painting Parties Are An Option!

A brick-and-mortar Pinot’s Palette studio is a perfect event venue for regular paint and sip classes; baby showers, bachelorette or birthday parties; kids’ camps; as well as other activities where seat count is within the studio’s capacity. What do you do if a company wants to plan a large teambuilding event, or a non-profit wants to combine a fundraising activity for its many supporters? Do you turn away the business? NO! This is where the “Van Go” arm of [...]

Where Do Paint and Sip Studios Get Their Paintings?

If you’ve checked out Pinot’s Palette art and wine classes, you know that we have what seems like an endless number of paintings. On any given event calendar, you’ll see everything from master studies to baby animals. And new paintings are added every week! Do you ever wonder where all these paint and sip paintings come from? Or how a Pinot’s Palette owner even begins to decide what to place on their studio’s monthly event calendar? If you want to start [...]

Put Yourself First: Multi-Unit Franchise Investments

The investment world is intimidating for many people. Do you put everything in real estate? Play the stock market? Trust your broker’s plan to riches? Or play it safe and stick your savings in a bank? The answers are different for every person. But after working with hundreds of franchisees, we’ve learned that investing in yourself is an investment you won’t regret. Groundwork for a Financial Future We want to let you in on an investment secret that many of our [...]

Pinot’s Palette Franchisee Satisfaction

Pinot’s Palette Franchisee Satisfaction

Eleanor Roosevelt said, “Happiness is not a goal...it's a by-product of a life well lived.” Pinot’s Palette® tweaks that quote a little, stating that happiness is a by-product of a company well run. Co-founder and president Charles Willis helped start the paint and sip franchise in 2009. He says they hoped for a fun-loving, character-driven culture from the beginning. His team made strategic personnel decisions toward that goal. “At the end of the day, when you work in a fun place where you [...]